Think of it as an online flash mob. Thunderclap is a free tool for posting simultaneous messages from lots of people across multiple social media accounts. Today on the podcast we highlight a few Thunderclap success stories, talk about our experiences as “crowd-speak” participants, and share ideas for organizing your own campaign.
We’ve been hearing questions about blogging from our nonprofit colleagues, so today on Spark Change we're laying out why launching a blog can be a great idea -- and why it might not be right for you! We also share some best practices and content ideas for those who decide to take the plunge into the blogosphere.
With the right apps, smartphones can be great tools for advocacy. On today’s podcast we share some of our favorite apps, as well as a few we’re testing. Learn about apps that connect you with elected officials, jazz up your photos, make it easy to share files, and more!
Until recently, it was easy for organizations to reach their Facebook followers with content like status updates, links and photos. Last fall, however, Facebook changed the algorithm that determines who sees that content in their News Feeds. After we noticed a decrease in the number of people who see Firesteel's posts, we did some research and experimenting to figure out how to use the network effectively. In this podcast, we talk about about boosting Facebook engagement with and without paid advertising. We also suggest ways to expand your online presence beyond Facebook.
“Unselfies” and photo booths make advocacy fun! We’ve seen an explosion of selfies, or self-portraits, as camera phones have become ubiquitous and people want to share photos of themselves on networks like Facebook and Instagram. Now, nonprofits have flipped the term and asked people to share unselfies -- photos of themselves advocating for a cause. In today’s Spark Change Podcast, we share our experiences with unselfies, as well as photo booths for advocacy.